Digital Marketing

Digital marketing encompasses a variety of online strategies and tactics to promote products or services. Here’s an overview of key components:

• Search Engine Optimization (SEO): Optimizing website content, meta tags, and structure to improve search rankings.
• Content Marketing: Creating and distributing valuable content (blogs, articles, videos) to attract and engage a target audience.
• Social Media Marketing: Promoting products or services through social media platforms (Facebook, Instagram, Twitter, LinkedIn).
• Email Marketing: Sending targeted emails to nurture leads and maintain relationships with customers.
• Pay-Per-Click Advertising (PPC): Running paid ad campaigns on platforms like Google Ads and social media.